Mattel is going nuts over a small company that sells pediatric therapy tools. Why? Because Super Duper Publications had several products that had the word “Say” in their titles. Mattel tried to block Super Duper’s attempts to trademark several items because they claimed it infringed upon their trademarked toys. You know, the “See ‘N Say” toys. Super Duper’s products, geared for speech therapy use, had names like “Sort and Say,” “Fish and Say,” “Fold and Say,” and “See It! Say It!”
A short history is available at the “Speak Up for Say!” website: http://www.speakupforsay.com/History.php
I plan to gather more information about this. When I do, I’ll be sure to post it. There are various calls to action, the most prominent being to contact Mattel through traditional methods, as well as through Facebook. I’ll provide that information soon. Thanks.